Delivering engaging customer experiences through brand development, graphic design and content creation.
I can help you develop solutions that are informed by user behaviour, analytics and feedback.
It's about making content accessible and easy to act on.
At Cubicada, we turn insight into action. We craft smart, accessible design and content that connects — grounded in real user behaviour, not trends or guesswork, and definitely not your accountant’s advice! (No offense, its just they aren’t necessarily your target audience).
Whether you're selling, campaigning, or raising awareness, we help you show up in ways that matter.
Kia ora, I’m Vicky and I help organisations shape and strengthen their brand through strategy, storytelling and design.
Clear thinking, creative problem-solving and practical guidance are at the heart of my work. I bring ideas to life with strong communication and crafted design, making the process simple and collaborative. It's about turning ideas into outcomes that connect with people.
I have worked as a creative director, brand strategist and designer on an extensive number and variety of brand, marketing and campaign projects, partnering with small/medium size businesses, larger corporates, Government and NGO clients over the past 20+ years.
If you have a project you’d like to explore together, let’s connect.
I’m based in New Plymouth, New Zealand, with my husband and two boys. Alongside brand strategy, I also facilitate creativity workshops and create art that explores connection – to people, place, and self. My paintings is held in private collections in New Zealand and Australia.